Per Reloadron:
I don't know its always features, but what suits a persons feeling for how things should be done or how they should work.
When I could do it, I set up Windows with a yellow background and black print.
Why?
I had a psych book done in black print on yellow pages in my one year of collage, they had done studies and found that was the easiest to read and they did their book in it as they said "we do all these studies and then we don't do anything with what we found" so we did.
Over the years the programmers and techs that work on the stuff I can't said they hated it, then after a while it was, you know, its a lot easier on the eyes than a glaring white screen!
I hate the knurled knobs on dies. So how do you adjust it, or get it to stay. Yep, your nice precision dies and you have to grab a pliers (you can put a nut on them but why would they not come with a nut in the first place?
I like RCBS match seater because you can drop the bullet straight in instead of reaching up under with your fingers like Forster. Better or worse for alignment? danged if I know.
But all in all as he says, they all make pretty darned good dies, I continue to like RCBS for their customer service and I can fix the locking ring and nut!
Bless RCBS, they had the 7.5 Swiss in the match seater set.
So, a bias and fondness for RCBS, with a like for Forster, Lyman and Lee.
Whidden? I just don't know if their price gets me anything more. Same with Redding. They don't have a micrometer seater and the one they add on is tiny. Really?
And so it goes!