simonrichter
New member
I guess even people other than the kind of marketing nerd I am may have heard of the Country of Origin (CoO) - effect. The theory basically stresses the fact that common images of certain countries can be transfered to products manufactured there. E.g., since the French are said to be good cooks, kitchen appliances or even convenience food may sell better if marketed as "made in France" as compared to other potential source countries.
Does that also apply to handguns in your personal opinion? Or is it, in that case, often more a matter of patriotism? In other words, if you have two exactly identical guns in front of you, would you pick say the US or the German made? (an even better example would maybe be the US vs. Austria, which is even a quite likely scenario...)
Does that also apply to handguns in your personal opinion? Or is it, in that case, often more a matter of patriotism? In other words, if you have two exactly identical guns in front of you, would you pick say the US or the German made? (an even better example would maybe be the US vs. Austria, which is even a quite likely scenario...)