I didn't say anything about conspiracy, cheating the public corporate greed, or anything like that, did I? This is a way to significantly lower production costs while maintaining profits and at the same time, NOT CHEATING THE PUBLIC. So the bullets are lighter, that's no problem, they still get ammo. This isn't the same as selling the half cans of coke for twice the price of a full size.
In fact, I anticipate the companies to start going even lower, a 115 grain "9mm equivalent" round, and nobody will be cheated. Plated bullets are good, less copper used and better performance than lead.
If you look at aluminum cans, they are a fraction lighter than when introduced. Water bottles use m maybe half as much plastic as they used to. Nobody's being cheated, assets are no longer being wasted, and you still get the water.
Would you like to hear another question? I'm afraid that we have literally reached the wall on efficiency of production. We have created the most efficient processes, reduced quality and cost of materials to the bone, made every effort to build quality and perceived value into a product,and even shut production down and many bed production to low cost offshore production.
I think that my most shocking moment was finding out th a in gold mine ing operations, the tailings are now ground as finely as possible, piled into hills over heavy plAstic liners, and a steady flow of prussic acid solution is run through it. It's ponded and kept running. Every so often the refine the gold in the solution and put the stuff right back into the ponds. If a mound ever drops to the level of not being profitable, they shut it down.. of course, the don't Give it up, there is still some metal left. They are left in place, and when gold is up in price high enough to make it worthwhile, the company starts the process again, to see if there's any more profit to be made..