As a rule, I never get to determine at what range I will get a shot, the deer most generally does that for me. I only get to accept it or decline what is offered. Just when I think the deer and I have a gentleman's agreement to meet at the crack of dawn at 50 paces, it shows up unfashionably late at noon, 200 yards away across the one and only clearing, and heading towards a previous engagement. If there are no open areas known in that area, they will find one for you that you never noticed before, or bribe a farmer or lumberjack into creating one especially for your rendezvous.
Since that is the case, for general, all around, "I want to get a deer when I see it" hunting, a .308 would hardly ever be found lacking enough range or power, ditto with the 7mm-08 or .260 Remington, or their European cousins, the 7x57 and 6.5x55. If you are involved with a "I only want a deer if I can shoot it with my .30-30 / 44 mag. / .69 flintlock", then that is even more fun and exciting, and no one can second guess another man's pleasure...at least in deer rifles...above .22 caliber.