What's wrong is that we've had massive high demand for ammo going for nearly 2 years and the manufacturers of ammo are refusing to expand production. Maybe labor shortages have added to that, but looking at Federal and CCI's job listings CCI is looking for a night shift worker at $20/hr and Federal a weekend machine maintenance guy; these are NOT critical hires that are going to put a dent in increasing supply.
So, why aren't ammo makers building new facilities or expanding their current facilities? They don't see this high demand continuing and have said they see it dropping considerably by 2023 (after the mid terms).
Obviously you expand operations when you see a long term trend of increased demand and if the millions of new gun owners isn't a flashing neon sign that there is going to be an increase in long term demand then the executives who are paid big bucks to forecast these changes in the future have failed at their jobs.
Since the industry has zero interest in expanding their production capabilities then there's no reason to not spend every extra cent you can on ammo when prices come back down in 2023, which means that prices really won't come down at all because the demand is going to remain.
Of course the industry has no interest in spending money, spending money hurts the stock price and the stock price getting hurt means the execs don't get their fat Christmas bonus and their spouses (and mistresses) don't get their fancy new Lexus or BMW under the tree and that leads to sad faces and divorce cases.
So what's the solution the industry has come up with? Why, it's a subscription based service where if you pay double or triple the normal price you'll be guaranteed ammo delivered right to your door and when you decide that's too much and you want to cancel, well you gotta pay $300 bucks for a cancellation fee.
This obsession within companies to nail people into a subscription is getting out of control, you can even argue the pharmaceuticals are salivating over every new Covid variant because it's billions more they can make with vaccines and boosters and pills and tests. The video game industry is following with this trend as now instead of selling people one game on one disc they'd rather offer you access to many games that you will never own for $10 or $15 a month.
Companies across industries are swiftly becoming anti-consumer and with the service based products it's tough to fight that change other than to speak out against it, but with goods like ammo and this ammo subscription it's easy for people to say no because the price is so extreme and traditional methods of acquiring ammo will still be available. That said, Federal and Vista can pound sand with this, it almost makes me want to boycott their products now.
