Hmmmm. I suspect you are asking about factory rifles (I own several custom rifles, and it's not a fair comparison). I would have to say my old Ruger 77 R (old model 77 with a clean barrel), it has such classic lines and handles very nicely (plus it shoots pretty good). Or maybe you meant my Remington 541T 22LR bolt action, it has a "real rifle" look and feel to it. Maybe you meant my Ruger 77/22 Target Grey, it is kind of a plain Jane, but shoots well enough I don't really think it is plain. Or my old Winchester 67 or . . . OK, I like 'em all.